You have weekly product launches. Now your marketing can keep up.
Two or three marketers, a product that ships every week and positioning that shifts every funding round. Smarkly is the marketing co-pilot that keeps your story current as fast as the product changes.
Each product, its own audience.
On Business: your company plus up to three products, each with its own facts and audience.
What you get
What happens when your story changes?
When the positioning shifts
New positioning, no old copy.
- Update a fact once and every draft after that uses the new version.
- When your website changes, new facts go into your profile on their own.
- If the change touches something your team confirmed, Smarkly asks before updating it.
When you add a product
Each product, its own audience.
- On Business, run the company and up to three products.
- Each product keeps its own facts, ICP, personas and competitors.
- Everything stays in the company voice, on one calendar.
When a launch is coming
Planned weeks ahead, not the week of.
- Put the launch on the shared calendar and plan the campaign around it.
- One topic becomes a blog post, an email and social posts drafted in your voice.
- A quick push, a standard push or a full campaign, sized to what you're launching.
When a competitor ships
Don't get caught off guard by competitor launches and partnerships.
- Competitor sites and industry news are checked on a regular schedule, or fetched on demand.
- Relevant stories become suggested topics.
- Keeps you on top of news and trends, and the take stays your own.
Learn: Stay accurate
One living profile for the company and every product.
Smarkly keeps learning about your company from the sources you trust, giving your team a reference point that keeps your messaging accurate, consistent and on-brand.
- One brand voice, learned from how you already write
- A dedicated profile for up to 3 products on Smarkly Business
- Kept current and accurate as your company changes
Track: Stay proactive
No more finding the right story by accident.
Keeping up with the market is usually nobody's job. Smarkly takes it on, reading and scoring the news so your team can act on what matters.
- Competitor launches, partnerships and market shifts in one place
- Articles scored for relevance to your company
- Add the competitors and publications your team already follows
Plan: Stay organized
One shared calendar for your company, and your products on Smarkly Business.
A marketing calendar either overflows or sits empty when nobody has time to keep it up. Smarkly suggests the dates and plans posts around them, so the calendar stays easy to manage.
- Suggested dates to add to your calendar, and why they matter
- Any member with a seat can manage the shared calendar
- Schedule webinars, trade shows and launches with posts planned around them
Write: Stay on-brand
One voice across every channel and every writer.
Your brand voice is learned once and used by everyone. Edit it when it's off, and every writer's next draft picks up the change.
- Drafts for your blog, email, LinkedIn, X, Instagram and Facebook
- SEO-ready from the first draft
- Target your whole audience or a single persona
Align: Stay unified
Add people without adding versions of your story.
When everyone tells your story their own way, it gets weaker the further it travels. Smarkly keeps your team, and anyone you bring in, telling it the same way.
- 3 seats on Smarkly Pro and 10 on Smarkly Business, all working from the same facts
- Bring contractors and agencies into your account
- Each person counted once across the company and its products
Related reading
Marketing fundamentals
17 books that will make you a better marketer
The books that shaped how I think about positioning, customers, writing and growth, with a note on why each one earns a spot on a busy founder's or marketer's shelf.
Inside Smarkly
Introducing Smarkly: the marketing co-pilot I wish I'd had
Small teams don't need more AI. They need the work that quietly falls off the list to get done. Smarkly is the AI marketing co-pilot built to pick it up.
Marketing fundamentals
Smarkly's guide to marketing: ICPs and personas
An ICP tells you which customers to go after. Personas tell you who you're talking to once you're there. Here's how to build both from what you already know, and how to use them every time you write.
Questions
Questions startups ask.
Still have a question?
Write to hello@smarkly.com, or read Help and docs.
No. On Business, your company and up to three products share one subscription, one team and one calendar. Each product keeps its own facts and audience, and writes in the company's voice. A product's page needs to live on your company's site.
Drafts are built from your profile as it is now. Change a fact and every draft after that uses the new version. Drafts already written stay as they were.
3 seats on Pro and 10 on Business, with Owner, Admin and Editor roles. Each person counts once, across the company and its products.
Your website. Smarkly builds the first company profile from it, and the trial runs 14 days with no card required.
Start with your website.
14 days, no card. It reads your site and shows you what it found.
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